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The mission

To be the competitive advantage of 10 accounting firms.

We help accounting firms with two or more employees close $28K+ of signed engagement letters every month. Not leads. Signed work.

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We’re CPA firm owners too

My partner and I started our practice excited by the wave of referrals that poured in at first. We thought we had it figured out. Then the referrals dried up and we were stuck in a cycle of unpredictable growth.

No consistent growth meant we couldn’t hire, which meant we took on everything ourselves. It wasn’t sustainable, and it wasn’t good for our clients, our families, or us.

We tried everything. Outbound email brought in one client. Social media and LinkedIn outreach brought in nothing at all. Just as we were about to give up, I tried Google Ads, on the simple logic that if they don’t click, I don’t pay.

The first lead changed how we thought about the whole problem. A few sentences written on Google had produced genuine interest from real prospects. We dug in, tested every part of the campaigns, and saw a 5X return in the first year — a $1.2M growth rate, closing around $100K in ARR a month.

Then we discovered we hated selling. So we studied the best sales systems and built our Closer’s Guide, hired people who actually liked sales, and got back to scoping work and building trust with clients. That is the whole offer: the thing we built for ourselves, run for you.

What that looks like

$20K → $400K

MESA CPA

In four months, with packaged services and over 45 new full-cycle clients.

$250K ARR

Nguyen and Company, CPA

In six months, from sporadic referrals to new revenue every month.

$255K

Tally Accounting

Closed in a single quarter, at a $1M a year growth rate.

Read the case studies

Who you work with

Arisa Mohiuddin

Fractional VP Marketing

William Grigat

Fractional VP Sales

Alvie Kamal

Fractional VP Client Success

We only work with one accountant per state, so the firm we grow isn’t competing with the firm next door.

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